BETBY grows nearly 3x in Q1 and predicts global leadership in sports betting
BETBY, a global provider of sports betting solutions, started the year 2025 on the right foot. The figures released by the company for the first quarter are impressive and highlight the strong moment the iGaming sector is experiencing, as well as the consistency of the strategies the brand has adopted in recent years. With a notable 179% increase in Gross Gaming Revenue (GGR) from its sportsbook, BETBY made it clear that it is on a path of expansion and innovation.
This jump in GGR represents nearly triple the result recorded in the same period of 2024, demonstrating an evolution that goes beyond the numbers. It points to platform maturity, greater penetration in strategic markets, and a value proposition that has proven highly effective. Growth was driven by new projects and the performance of partners already using BETBY’s solution, showing that the company is not solely reliant on new acquisitions but also nurtures an active client base.
More punters, more engagement
In addition to revenue growth, the number of active players rose by 20% compared to the first quarter of the previous year, and the total number of bets placed increased by 65%. These figures show that user engagement with the platform is high, which is an excellent indicator of the usability and appeal of the experience offered by BETBY. In a competitive sector like sports betting, growing both in volume and user retention is a sign of a well-balanced combination of technology, support, and innovation.
The sports betting sector has been experiencing significant growth in several markets worldwide. In Latin America, for instance, companies like BETBY are finding plenty of room to grow, primarily due to and the massive interest in sports such as football, MMA, and esports. Brazil, in particular, has been a strategic focus for companies in the field, given the market size and the digital profile of Brazilian consumers.
BETBY Games: a powerhouse in the eSports universe
Another highlight in the company’s results is the performance of BETBY Games, its proprietary eSports product. The gross revenue from this segment rose by an impressive 203% compared to the same quarter in 2024. This was due to a 37% increase in the number of active players and a 64% rise in the volume of bets within the eSports vertical. As a result, BETBY Games now accounts for 12% of the company’s total GGR — a highly significant figure considering the growth of this niche.
The eSports market is becoming one of the major trends within the betting ecosystem, especially among younger audiences. BETBY Games’ proposition goes beyond simply offering bets on games: it includes a proprietary feed with exclusive features and an experience geared towards dynamic entertainment, which directly resonates with the new generation of punters.
Leadership with a strategic vision
For Leonid Pertsovskiy, CEO of BETBY, the quarterly results are not by chance, but rather the reflection of consistent work based on innovation and operational excellence. In a statement, he said:
“These results reflect the strength of our long-term investments in product innovation, team excellence, and strategic partnerships. Our performance in the first quarter shows the growing trust our clients have in BETBY and our ability to drive the growth of their businesses without compromising on quality.”
Pertsovskiy has also been recognised in the market for his customer-focused approach and his constant pursuit of technological differentiation. BETBY has invested heavily in solution personalisation, easy integration with other platforms, and the use of artificial intelligence to enhance the end-user experience.
Looking to the future
With such a strong start to the year in terms of growth, expectations are that BETBY will continue on its trajectory throughout 2025. The company has already indicated its intention to further expand its operations in regulated markets, in addition to strengthening strategic partnerships with both local and international operators.
Industry experts point out that, to remain relevant, a provider like BETBY needs to continue investing in technology, security, user experience, and, of course, stay alert to regulatory changes that directly impact the sector. The increasing focus on eSports may also represent a competitive advantage in the medium and long term, especially if the company continues to lead innovation in this area.
This article was first published in Portuguese on 29 April 2025.
