{"id":52169,"date":"2024-09-07T06:38:45","date_gmt":"2024-09-06T21:38:45","guid":{"rendered":"https:\/\/8gfg.shop\/blog\/lifestyle\/how-to-use-data-for-market-analysis-and-forecasting"},"modified":"2024-09-07T06:38:45","modified_gmt":"2024-09-06T21:38:45","slug":"how-to-use-data-for-market-analysis-and-forecasting","status":"publish","type":"post","link":"https:\/\/8gfg.shop\/blog\/lifestyle\/how-to-use-data-for-market-analysis-and-forecasting","title":{"rendered":"\uc2dc\uc7a5 \ubd84\uc11d\uacfc \uc608\uce21\uc744 \uc704\ud55c \ub370\uc774\ud130 \ud65c\uc6a9\ubc95"},"content":{"rendered":"<ul class=\"toc_post_list\">\n<li>\n<h2>\ubaa9\ucc28<\/h2>\n<ul>\n<li><a href=\"#%ec%8b%9c%ec%9e%a5-%eb%b6%84%ec%84%9d%ea%b3%bc-%ec%98%88%ec%b8%a1%ec%9d%84-%ec%9c%84%ed%95%9c-%eb%8d%b0%ec%9d%b4%ed%84%b0-%ed%99%9c%ec%9a%a9%eb%b2%95-TYEfVhgkjQ\">\uc2dc\uc7a5 \ubd84\uc11d\uacfc \uc608\uce21\uc744 \uc704\ud55c \ub370\uc774\ud130 \ud65c\uc6a9\ubc95<\/a><\/li>\n<li><a href=\"#1-%eb%8d%b0%ec%9d%b4%ed%84%b0-%ec%88%98%ec%a7%91%ec%9d%98-%ec%a4%91%ec%9a%94%ec%84%b1-TYEfVhgkjQ\">1. \ub370\uc774\ud130 \uc218\uc9d1\uc758 \uc911\uc694\uc131<\/a><\/li>\n<li><a href=\"#2-%eb%8d%b0%ec%9d%b4%ed%84%b0-%eb%b6%84%ec%84%9d-%ea%b8%b0%eb%b2%95-TYEfVhgkjQ\">2. \ub370\uc774\ud130 \ubd84\uc11d \uae30\ubc95<\/a><\/li>\n<li><a href=\"#3-%ec%98%88%ec%b8%a1-%eb%aa%a8%eb%8d%b8%eb%a7%81-TYEfVhgkjQ\">3. \uc608\uce21 \ubaa8\ub378\ub9c1<\/a><\/li>\n<li><a href=\"#4-%eb%8d%b0%ec%9d%b4%ed%84%b0-%ea%b8%b0%eb%b0%98-%ec%9d%98%ec%82%ac%ea%b2%b0%ec%a0%95-TYEfVhgkjQ\">4. \ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac\uacb0\uc815<\/a><\/li>\n<li><a href=\"#5-%ec%8b%9c%ec%9e%a5-%ec%84%b8%eb%b6%84%ed%99%94%ec%99%80-%ed%83%80%ea%b2%9f%ed%8c%85-TYEfVhgkjQ\">5. \uc2dc\uc7a5 \uc138\ubd84\ud654\uc640 \ud0c0\uac9f\ud305<\/a><\/li>\n<li><a href=\"#6-%ea%b2%bd%ec%9f%81-%eb%b6%84%ec%84%9d-TYEfVhgkjQ\">6. \uacbd\uc7c1 \ubd84\uc11d<\/a><\/li>\n<li><a href=\"#7-%eb%8d%b0%ec%9d%b4%ed%84%b0-%ec%8b%9c%ea%b0%81%ed%99%94%ec%99%80-%eb%b3%b4%ea%b3%a0%ec%84%9c-%ec%9e%91%ec%84%b1-TYEfVhgkjQ\">7. \ub370\uc774\ud130 \uc2dc\uac01\ud654\uc640 \ubcf4\uace0\uc11c \uc791\uc131<\/a><\/li>\n<li><a href=\"#8-%ec%b5%9c%ec%8b%a0-%ed%8a%b8%eb%a0%8c%eb%93%9c%ec%99%80-%eb%af%b8%eb%9e%98-%ec%a0%84%eb%a7%9d-TYEfVhgkjQ\">8. \ucd5c\uc2e0 \ud2b8\ub80c\ub4dc\uc640 \ubbf8\ub798 \uc804\ub9dd<\/a><\/li>\n<li><a href=\"#%ea%b2%b0%eb%a1%a0-TYEfVhgkjQ\">\uacb0\ub860<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h1 id=\"%ec%8b%9c%ec%9e%a5-%eb%b6%84%ec%84%9d%ea%b3%bc-%ec%98%88%ec%b8%a1%ec%9d%84-%ec%9c%84%ed%95%9c-%eb%8d%b0%ec%9d%b4%ed%84%b0-%ed%99%9c%ec%9a%a9%eb%b2%95-TYEfVhgkjQ\">\uc2dc\uc7a5 \ubd84\uc11d\uacfc \uc608\uce21\uc744 \uc704\ud55c \ub370\uc774\ud130 \ud65c\uc6a9\ubc95<\/h1>\n<p>\ud604\ub300\uc758 \ube44\uc988\ub2c8\uc2a4 \ud658\uacbd\uc5d0\uc11c \ub370\uc774\ud130\ub294 \uae30\uc5c5\uc758 \uc131\uacf5\uc744 \uc88c\uc6b0\ud558\ub294 \uc911\uc694\ud55c \uc790\uc6d0\uc73c\ub85c \uc790\ub9ac \uc7a1\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ud2b9\ud788 \uc2dc\uc7a5 \ubd84\uc11d\uacfc \uc608\uce21\uc5d0 \uc788\uc5b4 \ub370\uc774\ud130\uc758 \ud65c\uc6a9\uc740 \ud544\uc218\uc801\uc785\ub2c8\ub2e4. \ubcf8 \uae00\uc5d0\uc11c\ub294 \uc2dc\uc7a5 \ubd84\uc11d\uacfc \uc608\uce21\uc744 \uc704\ud55c \ub370\uc774\ud130 \ud65c\uc6a9\ubc95\uc5d0 \ub300\ud574 \uc2ec\ub3c4 \uc788\uac8c \ub2e4\ub8e8\uc5b4 \ubcf4\uaca0\uc2b5\ub2c8\ub2e4. \uc774 \uae00\uc740 \ucd1d 8\uac1c\uc758 \uc139\uc158\uc73c\ub85c \uad6c\uc131\ub418\uc5b4 \uc788\uc73c\uba70, \uac01 \uc139\uc158\uc740 \ub370\uc774\ud130\uc758 \uc218\uc9d1, \ubd84\uc11d, \ud65c\uc6a9 \ubc29\ubc95\uc5d0 \ub300\ud55c \uc804\ubb38\uc801\uc778 \ud1b5\ucc30\uc744 \uc81c\uacf5\ud569\ub2c8\ub2e4.<\/p>\n<h2 id=\"1-%eb%8d%b0%ec%9d%b4%ed%84%b0-%ec%88%98%ec%a7%91%ec%9d%98-%ec%a4%91%ec%9a%94%ec%84%b1-TYEfVhgkjQ\">1. \ub370\uc774\ud130 \uc218\uc9d1\uc758 \uc911\uc694\uc131<\/h2>\n<p>\uc2dc\uc7a5 \ubd84\uc11d\uc744 \uc704\ud55c \uccab \ubc88\uc9f8 \ub2e8\uacc4\ub294 \ub370\uc774\ud130 \uc218\uc9d1\uc785\ub2c8\ub2e4. \ub370\uc774\ud130 \uc218\uc9d1\uc740 \uae30\uc5c5\uc774 \uc2dc\uc7a5\uc758 \ub3d9\ud5a5\uc744 \uc774\ud574\ud558\uace0, \uc18c\ube44\uc790\uc758 \ud589\ub3d9\uc744 \uc608\uce21\ud558\ub294 \ub370 \ud544\uc218\uc801\uc785\ub2c8\ub2e4. \ub370\uc774\ud130 \uc218\uc9d1 \ubc29\ubc95\uc5d0\ub294 \uc5ec\ub7ec \uac00\uc9c0\uac00 \uc788\uc73c\uba70, \uac01 \ubc29\ubc95\uc740 \ud2b9\uc815\ud55c \uc7a5\ub2e8\uc810\uc744 \uac00\uc9c0\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uac00\uc7a5 \uc77c\ubc18\uc801\uc778 \ub370\uc774\ud130 \uc218\uc9d1 \ubc29\ubc95\uc740 \uc124\ubb38\uc870\uc0ac\uc785\ub2c8\ub2e4. \uc124\ubb38\uc870\uc0ac\ub294 \uc18c\ube44\uc790\uc758 \uc758\uacac\uc744 \uc9c1\uc811\uc801\uc73c\ub85c \uc218\uc9d1\ud560 \uc218 \uc788\ub294 \ud6a8\uacfc\uc801\uc778 \ubc29\ubc95\uc785\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ud55c \uc2dd\uc74c\ub8cc \ud68c\uc0ac\uac00 \uc0c8\ub85c\uc6b4 \uc81c\ud488\uc744 \ucd9c\uc2dc\ud558\uae30 \uc804\uc5d0 \uc18c\ube44\uc790 \uc124\ubb38\uc870\uc0ac\ub97c \uc2e4\uc2dc\ud558\uc5ec \uc81c\ud488\uc5d0 \ub300\ud55c \ubc18\uc751\uc744 \ubbf8\ub9ac \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc81c\ud488\uc758 \uac1c\uc120\uc810\uc744 \ucc3e\uace0, \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uc870\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c, \uc6f9 \uc2a4\ud06c\ub798\ud551 \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uc5ec \uc628\ub77c\uc778\uc5d0\uc11c \uacf5\uac1c\ub41c \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\ub294 \ubc29\ubc95\ub3c4 \uc788\uc2b5\ub2c8\ub2e4. \uc774 \ubc29\ubc95\uc740 \ub300\ub7c9\uc758 \ub370\uc774\ud130\ub97c \uc2e0\uc18d\ud558\uac8c \uc218\uc9d1\ud560 \uc218 \uc788\ub294 \uc7a5\uc810\uc774 \uc788\uc9c0\ub9cc, \ubc95\uc801 \ubb38\uc81c\ub098 \ub370\uc774\ud130\uc758 \uc2e0\ub8b0\uc131\uc5d0 \ub300\ud55c \uc6b0\ub824\uac00 \uc788\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc18c\uc15c \ubbf8\ub514\uc5b4 \ub370\uc774\ud130\ub3c4 \uc911\uc694\ud55c \uc790\uc6d0\uc785\ub2c8\ub2e4. \uc18c\ube44\uc790\ub4e4\uc774 \uc18c\uc15c \ubbf8\ub514\uc5b4\uc5d0\uc11c \ub0a8\uae30\ub294 \ub9ac\ubdf0\ub098 \ub313\uae00\uc740 \uc2dc\uc7a5\uc758 \ud2b8\ub80c\ub4dc\ub97c \ud30c\uc545\ud558\ub294 \ub370 \uc720\uc6a9\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ud2b9\uc815 \ube0c\ub79c\ub4dc\uc5d0 \ub300\ud55c \uae0d\uc815\uc801\uc778 \ud53c\ub4dc\ubc31\uc774 \ub9ce\ub2e4\uba74, \ud574\ub2f9 \ube0c\ub79c\ub4dc\uc758 \uc81c\ud488\uc774 \uc2dc\uc7a5\uc5d0\uc11c \uc778\uae30\ub97c \ub04c\uace0 \uc788\ub2e4\ub294 \uac83\uc744 \uc54c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub9c8\uc9c0\ub9c9\uc73c\ub85c, \uae30\uc5c5 \ub0b4\ubd80\uc758 \ud310\ub9e4 \ub370\uc774\ud130\ub098 \uace0\uac1d \uad00\ub9ac \uc2dc\uc2a4\ud15c(CRM) \ub370\uc774\ud130\ub97c \ud65c\uc6a9\ud558\ub294 \uac83\ub3c4 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ub7ec\ud55c \ub370\uc774\ud130\ub294 \uae30\uc5c5\uc774 \uc774\ubbf8 \ubcf4\uc720\ud558\uace0 \uc788\ub294 \uc790\uc6d0\uc73c\ub85c, \uace0\uac1d\uc758 \uad6c\ub9e4 \ud328\ud134\uc774\ub098 \uc120\ud638\ub3c4\ub97c \ubd84\uc11d\ud558\ub294 \ub370 \uc720\uc6a9\ud569\ub2c8\ub2e4.<\/p>\n<p>\uacb0\ub860\uc801\uc73c\ub85c, \ub370\uc774\ud130 \uc218\uc9d1\uc740 \uc2dc\uc7a5 \ubd84\uc11d\uc758 \uae30\ucd08\uac00 \ub418\uba70, \ub2e4\uc591\ud55c \ubc29\ubc95\uc744 \ud1b5\ud574 \uc2e0\ub8b0\ud560 \uc218 \uc788\ub294 \ub370\uc774\ud130\ub97c \ud655\ubcf4\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \ubcf4\ub2e4 \uc815\ud655\ud55c \uc2dc\uc7a5 \uc608\uce21\uc744 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"2-%eb%8d%b0%ec%9d%b4%ed%84%b0-%eb%b6%84%ec%84%9d-%ea%b8%b0%eb%b2%95-TYEfVhgkjQ\">2. \ub370\uc774\ud130 \ubd84\uc11d \uae30\ubc95<\/h2>\n<p>\ub370\uc774\ud130\ub97c \uc218\uc9d1\ud55c \ud6c4\uc5d0\ub294 \uc774\ub97c \ubd84\uc11d\ud558\uc5ec \uc720\uc758\ubbf8\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \ub3c4\ucd9c\ud574\uc57c \ud569\ub2c8\ub2e4. \ub370\uc774\ud130 \ubd84\uc11d \uae30\ubc95\uc740 \ud06c\uac8c \uae30\uc220\uc801 \ubd84\uc11d\uacfc \ud1b5\uacc4\uc801 \ubd84\uc11d\uc73c\ub85c \ub098\ub20c \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uae30\uc220\uc801 \ubd84\uc11d\uc740 \uc8fc\ub85c \uae08\uc735 \uc2dc\uc7a5\uc5d0\uc11c \uc0ac\uc6a9\ub418\ub294 \uae30\ubc95\uc73c\ub85c, \uacfc\uac70\uc758 \uac00\uaca9 \ub370\uc774\ud130\ub97c \uae30\ubc18\uc73c\ub85c \ubbf8\ub798\uc758 \uac00\uaca9 \ubcc0\ub3d9\uc744 \uc608\uce21\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc8fc\uc2dd \uc2dc\uc7a5\uc5d0\uc11c \uc774\ub3d9 \ud3c9\uade0\uc120(Moving Average)\uc744 \ud65c\uc6a9\ud558\uc5ec \uc8fc\uac00\uc758 \ucd94\uc138\ub97c \ud30c\uc545\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub3d9 \ud3c9\uade0\uc120\uc740 \ud2b9\uc815 \uae30\uac04 \ub3d9\uc548\uc758 \uc8fc\uac00 \ud3c9\uade0\uc744 \uacc4\uc0b0\ud558\uc5ec \uc8fc\uac00\uc758 \ud750\ub984\uc744 \uc2dc\uac01\uc801\uc73c\ub85c \ub098\ud0c0\ub0b4\ub294 \uc9c0\ud45c\uc785\ub2c8\ub2e4.<\/p>\n<p>\ud1b5\uacc4\uc801 \ubd84\uc11d\uc740 \ub370\uc774\ud130\ub97c \uc218\uce58\uc801\uc73c\ub85c \ubd84\uc11d\ud558\uc5ec \ud328\ud134\uc774\ub098 \uad00\uacc4\ub97c \ucc3e\ub294 \ubc29\ubc95\uc785\ub2c8\ub2e4. \ud68c\uadc0 \ubd84\uc11d(Regression Analysis)\uc740 \uac00\uc7a5 \uc77c\ubc18\uc801\uc778 \ud1b5\uacc4\uc801 \ubd84\uc11d \uae30\ubc95 \uc911 \ud558\ub098\ub85c, \ub3c5\ub9bd \ubcc0\uc218\uc640 \uc885\uc18d \ubcc0\uc218 \uac04\uc758 \uad00\uacc4\ub97c \ubaa8\ub378\ub9c1\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uad11\uace0\ube44\uc640 \ud310\ub9e4\ub7c9 \uac04\uc758 \uad00\uacc4\ub97c \ubd84\uc11d\ud558\uc5ec \uad11\uace0\ube44\ub97c \uc99d\uac00\uc2dc\ud0ac \uacbd\uc6b0 \ud310\ub9e4\ub7c9\uc774 \uc5bc\ub9c8\ub098 \uc99d\uac00\ud560\uc9c0\ub97c \uc608\uce21\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c, \uad70\uc9d1 \ubd84\uc11d(Cluster Analysis) \uae30\ubc95\uc744 \ud1b5\ud574 \uc18c\ube44\uc790 \uc138\ubd84\ud654\ub97c \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uad70\uc9d1 \ubd84\uc11d\uc740 \ube44\uc2b7\ud55c \ud2b9\uc131\uc744 \uac00\uc9c4 \uc18c\ube44\uc790 \uadf8\ub8f9\uc744 \ucc3e\uc544\ub0b4\uc5b4 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uc138\ubd84\ud654\ud558\ub294 \ub370 \uc720\uc6a9\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ud2b9\uc815 \uc5f0\ub839\ub300\ub098 \uc18c\ub4dd \uc218\uc900\uc5d0 \ub530\ub77c \uc18c\ube44\uc790 \uadf8\ub8f9\uc744 \ub098\ub204\uc5b4 \ub9de\ucda4\ud615 \ub9c8\ucf00\ud305\uc744 \uc9c4\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub370\uc774\ud130 \ubd84\uc11d \uacfc\uc815\uc5d0\uc11c\ub294 \ub370\uc774\ud130 \uc2dc\uac01\ud654\ub3c4 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4. \ub370\uc774\ud130 \uc2dc\uac01\ud654\ub294 \ubcf5\uc7a1\ud55c \ub370\uc774\ud130\ub97c \uadf8\ub798\ud504\ub098 \ucc28\ud2b8\ub85c \ud45c\ud604\ud558\uc5ec \uc27d\uac8c \uc774\ud574\ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ud310\ub9e4 \ub370\uc774\ud130\ub97c \ubc14 \ucc28\ud2b8\ub85c \ub098\ud0c0\ub0b4\uba74 \uac01 \uc81c\ud488\uc758 \ud310\ub9e4\ub7c9\uc744 \ud55c\ub208\uc5d0 \ube44\uad50\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uacb0\ub860\uc801\uc73c\ub85c, \ub370\uc774\ud130 \ubd84\uc11d \uae30\ubc95\uc740 \ub2e4\uc591\ud558\uba70, \uae30\uc5c5\uc758 \ubaa9\ud45c\uc640 \uc0c1\ud669\uc5d0 \ub9de\ub294 \uc801\uc808\ud55c \uae30\ubc95\uc744 \uc120\ud0dd\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \uc2dc\uc7a5\uc758 \ubcc0\ud654\ub97c \uc608\uce21\ud558\uace0, \uc804\ub7b5\uc801\uc778 \uacb0\uc815\uc744 \ub0b4\ub9b4 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"3-%ec%98%88%ec%b8%a1-%eb%aa%a8%eb%8d%b8%eb%a7%81-TYEfVhgkjQ\">3. \uc608\uce21 \ubaa8\ub378\ub9c1<\/h2>\n<p>\uc608\uce21 \ubaa8\ub378\ub9c1\uc740 \uacfc\uac70 \ub370\uc774\ud130\ub97c \uae30\ubc18\uc73c\ub85c \ubbf8\ub798\uc758 \uacb0\uacfc\ub97c \uc608\uce21\ud558\ub294 \uacfc\uc815\uc785\ub2c8\ub2e4. \uc774\ub294 \uae30\uc5c5\uc774 \uc2dc\uc7a5\uc758 \ubcc0\ud654\ub97c \ubbf8\ub9ac \ud30c\uc545\ud558\uace0 \ub300\uc751\ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4. \uc608\uce21 \ubaa8\ub378\ub9c1\uc5d0\ub294 \uc5ec\ub7ec \uac00\uc9c0 \uae30\ubc95\uc774 \uc788\uc73c\uba70, \uac01 \uae30\ubc95\uc740 \ud2b9\uc815\ud55c \uc0c1\ud669\uc5d0 \uc801\ud569\ud569\ub2c8\ub2e4.<\/p>\n<p>\uac00\uc7a5 \uc77c\ubc18\uc801\uc778 \uc608\uce21 \ubaa8\ub378\ub9c1 \uae30\ubc95 \uc911 \ud558\ub098\ub294 \uc2dc\uacc4\uc5f4 \ubd84\uc11d(Time Series Analysis)\uc785\ub2c8\ub2e4. \uc2dc\uacc4\uc5f4 \ubd84\uc11d\uc740 \uc2dc\uac04\uc5d0 \ub530\ub77c \ubcc0\ud654\ud558\ub294 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud558\uc5ec \ubbf8\ub798\uc758 \uac12\uc744 \uc608\uce21\ud558\ub294 \ubc29\ubc95\uc785\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc6d4\ubcc4 \ud310\ub9e4 \ub370\uc774\ud130\ub97c \uae30\ubc18\uc73c\ub85c \ub2e4\uc74c \ub2ec\uc758 \ud310\ub9e4\ub7c9\uc744 \uc608\uce21\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c, \uba38\uc2e0\ub7ec\ub2dd \uae30\ubc95\uc744 \ud65c\uc6a9\ud55c \uc608\uce21 \ubaa8\ub378\ub9c1\ub3c4 \uc810\uc810 \ub354 \ub9ce\uc774 \uc0ac\uc6a9\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4. \uba38\uc2e0\ub7ec\ub2dd \uc54c\uace0\ub9ac\uc998\uc740 \ub300\ub7c9\uc758 \ub370\uc774\ud130\ub97c \ud559\uc2b5\ud558\uc5ec \ud328\ud134\uc744 \uc778\uc2dd\ud558\uace0, \uc774\ub97c \uae30\ubc18\uc73c\ub85c \uc608\uce21\uc744 \uc218\ud589\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ub79c\ub364 \ud3ec\ub808\uc2a4\ud2b8(Random Forest) \uc54c\uace0\ub9ac\uc998\uc744 \uc0ac\uc6a9\ud558\uc5ec \uc18c\ube44\uc790\uc758 \uad6c\ub9e4 \uac00\ub2a5\uc131\uc744 \uc608\uce21\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc608\uce21 \ubaa8\ub378\ub9c1\uc758 \uc815\ud655\uc131\uc744 \ub192\uc774\uae30 \uc704\ud574\uc11c\ub294 \uc801\uc808\ud55c \ud53c\ucc98 \uc5d4\uc9c0\ub2c8\uc5b4\ub9c1(Feature Engineering)\uc774 \ud544\uc694\ud569\ub2c8\ub2e4. \ud53c\ucc98 \uc5d4\uc9c0\ub2c8\uc5b4\ub9c1\uc740 \ubaa8\ub378\uc5d0 \uc785\ub825\ud560 \ubcc0\uc218\ub97c \uc120\ud0dd\ud558\uace0 \uac00\uacf5\ud558\ub294 \uacfc\uc815\uc73c\ub85c, \ubaa8\ub378\uc758 \uc131\ub2a5\uc5d0 \ud070 \uc601\ud5a5\uc744 \ubbf8\uce69\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc18c\ube44\uc790\uc758 \uad6c\ub9e4 \uc774\ub825, \uc6f9\uc0ac\uc774\ud2b8 \ubc29\ubb38 \uae30\ub85d \ub4f1\uc744 \ud53c\ucc98\ub85c \ud65c\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ubaa8\ub378\uc758 \uc131\ub2a5\uc744 \ud3c9\uac00\ud558\uae30 \uc704\ud574\uc11c\ub294 \uad50\ucc28 \uac80\uc99d(Cross Validation) \uae30\ubc95\uc744 \uc0ac\uc6a9\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uad50\ucc28 \uac80\uc99d\uc740 \ub370\uc774\ud130\ub97c \uc5ec\ub7ec \uac1c\uc758 \ubd80\ubd84\uc73c\ub85c \ub098\ub204\uc5b4 \ubaa8\ub378\uc744 \ud559\uc2b5\ud558\uace0 \ud3c9\uac00\ud558\ub294 \ubc29\ubc95\uc73c\ub85c, \ubaa8\ub378\uc758 \uc77c\ubc18\ud654 \ub2a5\ub825\uc744 \ub192\uc774\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4.<\/p>\n<p>\uacb0\ub860\uc801\uc73c\ub85c, \uc608\uce21 \ubaa8\ub378\ub9c1\uc740 \uc2dc\uc7a5 \ubd84\uc11d\uc5d0\uc11c \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud558\uba70, \ub2e4\uc591\ud55c \uae30\ubc95\uacfc \ubc29\ubc95\ub860\uc744 \ud1b5\ud574 \uae30\uc5c5\uc740 \ubcf4\ub2e4 \uc815\ud655\ud55c \uc608\uce21\uc744 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"4-%eb%8d%b0%ec%9d%b4%ed%84%b0-%ea%b8%b0%eb%b0%98-%ec%9d%98%ec%82%ac%ea%b2%b0%ec%a0%95-TYEfVhgkjQ\">4. \ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac\uacb0\uc815<\/h2>\n<p>\ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac\uacb0\uc815(Data-Driven Decision Making)\uc740 \uae30\uc5c5\uc774 \ub370\uc774\ud130\ub97c \uae30\ubc18\uc73c\ub85c \uc804\ub7b5\uacfc \uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \uacfc\uc815\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4. \uc774\ub294 \uae30\uc5c5\uc774 \uc9c1\uad00\uc774\ub098 \uacbd\ud5d8\uc5d0 \uc758\uc874\ud558\uc9c0 \uc54a\uace0, \uac1d\uad00\uc801\uc778 \ub370\uc774\ud130\ub97c \ubc14\ud0d5\uc73c\ub85c \uc758\uc0ac\uacb0\uc815\uc744 \ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4.<\/p>\n<p>\ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac\uacb0\uc815\uc758 \uccab \ubc88\uc9f8 \ub2e8\uacc4\ub294 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \ud604\uc7ac \uc2dc\uc7a5 \uc0c1\ud669\uacfc \uc18c\ube44\uc790 \ud589\ub3d9\uc744 \uc774\ud574\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ud55c \ud328\uc158 \ube0c\ub79c\ub4dc\uac00 \uc18c\ube44\uc790 \uad6c\ub9e4 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud558\uc5ec \ud2b9\uc815 \uc2a4\ud0c0\uc77c\uc758 \uc758\ub958\uac00 \uc778\uae30\ub97c \ub04c\uace0 \uc788\ub2e4\ub294 \uac83\uc744 \ubc1c\uacac\ud588\ub2e4\uba74, \ud574\ub2f9 \uc2a4\ud0c0\uc77c\uc758 \uc81c\ud488\uc744 \ucd94\uac00\ub85c \uc0dd\uc0b0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub450 \ubc88\uc9f8 \ub2e8\uacc4\ub294 \ubd84\uc11d \uacb0\uacfc\ub97c \ubc14\ud0d5\uc73c\ub85c \uc804\ub7b5\uc744 \uc218\ub9bd\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \ub370\uc774\ud130 \ubd84\uc11d \uacb0\uacfc\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \uc5b4\ub5a4 \uc81c\ud488\uc774 \uc798 \ud314\ub9b4\uc9c0, \uc5b4\ub5a4 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc774 \ud6a8\uacfc\uc801\uc77c\uc9c0\ub97c \ud310\ub2e8\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ud2b9\uc815 \uc9c0\uc5ed\uc5d0\uc11c \ud310\ub9e4\ub7c9\uc774 \ub192\uc740 \uc81c\ud488\uc744 \uc911\uc2ec\uc73c\ub85c \ub9c8\ucf00\ud305 \ucea0\ud398\uc778\uc744 \uc9c4\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc138 \ubc88\uc9f8 \ub2e8\uacc4\ub294 \uc758\uc0ac\uacb0\uc815 \ud6c4 \uacb0\uacfc\ub97c \ubaa8\ub2c8\ud130\ub9c1\ud558\uace0 \ud53c\ub4dc\ubc31\uc744 \ubc1b\ub294 \uac83\uc785\ub2c8\ub2e4. \ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac\uacb0\uc815\uc740 \ub2e8\uc21c\ud788 \ud55c \ubc88\uc758 \uacb0\uc815\uc73c\ub85c \ub05d\ub098\ub294 \uac83\uc774 \uc544\ub2c8\ub77c, \uc9c0\uc18d\uc801\uc778 \ubaa8\ub2c8\ud130\ub9c1\uacfc \ud53c\ub4dc\ubc31 \uacfc\uc815\uc744 \ud1b5\ud574 \uac1c\uc120\ub418\uc5b4\uc57c \ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \ubcc0\ud654\ud558\ub294 \uc2dc\uc7a5 \ud658\uacbd\uc5d0 \ube60\ub974\uac8c \ub300\uc751\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac\uacb0\uc815\uc758 \uc7a5\uc810\uc740 \uba85\ud655\ud569\ub2c8\ub2e4. \uac1d\uad00\uc801\uc778 \ub370\uc774\ud130\ub97c \ubc14\ud0d5\uc73c\ub85c \uc758\uc0ac\uacb0\uc815\uc744 \ub0b4\ub9ac\uae30 \ub54c\ubb38\uc5d0 \ubd88\ud655\uc2e4\uc131\uc744 \uc904\uc77c \uc218 \uc788\uc73c\uba70, \ubcf4\ub2e4 \ud6a8\uacfc\uc801\uc778 \uc804\ub7b5\uc744 \uc218\ub9bd\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub610\ud55c, \ub370\uc774\ud130 \ubd84\uc11d \uacb0\uacfc\ub97c \ud300\uc6d0\ub4e4\uacfc \uacf5\uc720\ud568\uc73c\ub85c\uc368 \uc870\uc9c1 \ub0b4 \ud611\uc5c5\uacfc \uc18c\ud1b5\uc774 \uc6d0\ud65c\ud574\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uacb0\ub860\uc801\uc73c\ub85c, \ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac\uacb0\uc815\uc740 \ud604\ub300 \ube44\uc988\ub2c8\uc2a4 \ud658\uacbd\uc5d0\uc11c \ud544\uc218\uc801\uc778 \uc694\uc18c\uc774\uba70, \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \uacbd\uc7c1\ub825\uc744 \uac15\ud654\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"5-%ec%8b%9c%ec%9e%a5-%ec%84%b8%eb%b6%84%ed%99%94%ec%99%80-%ed%83%80%ea%b2%9f%ed%8c%85-TYEfVhgkjQ\">5. \uc2dc\uc7a5 \uc138\ubd84\ud654\uc640 \ud0c0\uac9f\ud305<\/h2>\n<p>\uc2dc\uc7a5 \uc138\ubd84\ud654(Market Segmentation)\ub294 \uc804\uccb4 \uc2dc\uc7a5\uc744 \uc720\uc0ac\ud55c \ud2b9\uc131\uc744 \uac00\uc9c4 \uc18c\ube44\uc790 \uadf8\ub8f9\uc73c\ub85c \ub098\ub204\ub294 \uacfc\uc815\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4. \uc774\ub294 \uae30\uc5c5\uc774 \ud2b9\uc815 \uc18c\ube44\uc790 \uadf8\ub8f9\uc5d0 \ub9de\ucda4\ud615 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uc138\uc6b8 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc90d\ub2c8\ub2e4.<\/p>\n<p>\uc2dc\uc7a5 \uc138\ubd84\ud654\ub294 \uc5ec\ub7ec \uac00\uc9c0 \uae30\uc900\uc5d0 \ub530\ub77c \uc774\ub8e8\uc5b4\uc9c8 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uac00\uc7a5 \uc77c\ubc18\uc801\uc778 \uae30\uc900\uc740 \uc778\uad6c\ud1b5\uacc4\ud559\uc801 \uae30\uc900(Demographic Segmentation)\uc785\ub2c8\ub2e4. \uc774\ub294 \uc5f0\ub839, \uc131\ubcc4, \uc18c\ub4dd \uc218\uc900 \ub4f1\uc744 \uae30\uc900\uc73c\ub85c \uc18c\ube44\uc790 \uadf8\ub8f9\uc744 \ub098\ub204\ub294 \ubc29\ubc95\uc785\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uace0\uc18c\ub4dd\uce35\uc744 \ub300\uc0c1\uc73c\ub85c \ud55c \ud504\ub9ac\ubbf8\uc5c4 \uc81c\ud488 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uc138\uc6b8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c, \uc2ec\ub9ac\uc801 \uae30\uc900(Psychographic Segmentation)\ub3c4 \uc911\uc694\ud55c \uc138\ubd84\ud654 \uae30\uc900\uc785\ub2c8\ub2e4. \uc774\ub294 \uc18c\ube44\uc790\uc758 \ub77c\uc774\ud504\uc2a4\ud0c0\uc77c\uc774\ub098 \uac00\uce58\uad00\uc5d0 \ub530\ub77c \uadf8\ub8f9\uc744 \ub098\ub204\ub294 \ubc29\ubc95\uc785\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ud658\uacbd \uce5c\ud654\uc801\uc778 \uc18c\ube44\uc790\ub97c \ub300\uc0c1\uc73c\ub85c \ud55c \uce5c\ud658\uacbd \uc81c\ud488 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uc138\uc6b8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud589\ub3d9\uc801 \uae30\uc900(Behavioral Segmentation)\ub3c4 \uc911\uc694\ud55c \uc138\ubd84\ud654 \uae30\uc900\uc785\ub2c8\ub2e4. \uc774\ub294 \uc18c\ube44\uc790\uc758 \uad6c\ub9e4 \ud589\ub3d9\uc774\ub098 \uc0ac\uc6a9 \ud328\ud134\uc5d0 \ub530\ub77c \uadf8\ub8f9\uc744 \ub098\ub204\ub294 \ubc29\ubc95\uc785\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc790\uc8fc \uad6c\ub9e4\ud558\ub294 \uace0\uac1d\uc5d0\uac8c\ub294 \ub85c\uc5f4\ud2f0 \ud504\ub85c\uadf8\ub7a8\uc744 \uc81c\uacf5\ud558\uc5ec \uc7ac\uad6c\ub9e4\ub97c \uc720\ub3c4\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc2dc\uc7a5 \uc138\ubd84\ud654 \ud6c4\uc5d0\ub294 \ud0c0\uac9f\ud305(Targeting) \uacfc\uc815\uc774 \ud544\uc694\ud569\ub2c8\ub2e4. \ud0c0\uac9f\ud305\uc740 \uc138\ubd84\ud654\ub41c \uc2dc\uc7a5 \uc911\uc5d0\uc11c \ud2b9\uc815 \uadf8\ub8f9\uc744 \uc120\ud0dd\ud558\uc5ec \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uc9d1\uc911\ud558\ub294 \uacfc\uc815\uc785\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \uc790\uc6d0\uc744 \ud6a8\uc728\uc801\uc73c\ub85c \ud65c\uc6a9\ud558\uace0, \ud6a8\uacfc\uc801\uc778 \ub9c8\ucf00\ud305 \ucea0\ud398\uc778\uc744 \uc9c4\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uacb0\ub860\uc801\uc73c\ub85c, \uc2dc\uc7a5 \uc138\ubd84\ud654\uc640 \ud0c0\uac9f\ud305\uc740 \uae30\uc5c5\uc774 \uacbd\uc7c1\ub825\uc744 \uc720\uc9c0\ud558\uace0 \uc131\uc7a5\ud558\uae30 \uc704\ud574 \ud544\uc218\uc801\uc778 \uc804\ub7b5\uc774\uba70, \uc774\ub97c \ud1b5\ud574 \uc18c\ube44\uc790\uc758 \ub2c8\uc988\ub97c \ucda9\uc871\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"6-%ea%b2%bd%ec%9f%81-%eb%b6%84%ec%84%9d-TYEfVhgkjQ\">6. \uacbd\uc7c1 \ubd84\uc11d<\/h2>\n<p>\uacbd\uc7c1 \ubd84\uc11d(Competitive Analysis)\uc740 \uae30\uc5c5\uc774 \uc2dc\uc7a5\uc5d0\uc11c \uacbd\uc7c1\uc790\ub4e4\uc744 \uc774\ud574\ud558\uace0 \uadf8\ub4e4\uc758 \uac15\uc810\uacfc \uc57d\uc810\uc744 \ud30c\uc545\ud558\ub294 \uacfc\uc815\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4. \uc774\ub294 \uae30\uc5c5\uc774 \uacbd\uc7c1 \uc6b0\uc704\ub97c \ud655\ubcf4\ud558\uace0 \ud6a8\uacfc\uc801\uc778 \uc804\ub7b5\uc744 \uc138\uc6b0\ub294 \ub370 \ud544\uc218\uc801\uc785\ub2c8\ub2e4.<\/p>\n<p>\uacbd\uc7c1 \ubd84\uc11d\uc758 \uccab \ubc88\uc9f8 \ub2e8\uacc4\ub294 \uacbd\uc7c1\uc790\ub97c \uc2dd\ubcc4\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uc774\ub97c \uc704\ud574 \uc2dc\uc7a5 \ub0b4 \uc8fc\uc694 \uacbd\uc7c1\uc790\ub97c \uc870\uc0ac\ud558\uace0 \uadf8\ub4e4\uc758 \uc81c\ud488, \uac00\uaca9, \ub9c8\ucf00\ud305 \uc804\ub7b5 \ub4f1\uc744 \ubd84\uc11d\ud574\uc57c \ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \ud55c \uc804\uc790\uc81c\ud488 \ud68c\uc0ac\uac00 \uc8fc\uc694 \uacbd\uc7c1\uc0ac\uc758 \uc81c\ud488 \ub77c\uc778\uc5c5\uacfc \uac00\uaca9 \uc815\ucc45\uc744 \uc870\uc0ac\ud558\uc5ec \uc790\uc0ac\uc758 \uc81c\ud488 \uac00\uaca9\uc744 \uc870\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ub450 \ubc88\uc9f8 \ub2e8\uacc4\ub294 \uacbd\uc7c1\uc790\uc758 \uac15\uc810\uacfc \uc57d\uc810\uc744 \ud3c9\uac00\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. SWOT \ubd84\uc11d(Strengths, Weaknesses, Opportunities, Threats)\uc744 \ud65c\uc6a9\ud558\uc5ec \uacbd\uc7c1\uc790\uc758 \uac15\uc810\uacfc \uc57d\uc810\uc744 \ud30c\uc545\ud558\uace0, \uc774\ub97c \ubc14\ud0d5\uc73c\ub85c \uc790\uc0ac\uc758 \uc804\ub7b5\uc744 \uc870\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uacbd\uc7c1\uc0ac\uac00 \uac00\uaca9 \uacbd\uc7c1\ub825\uc744 \uac00\uc9c0\uace0 \uc788\ub2e4\uba74 \uc790\uc0ac\ub294 \ud488\uc9c8\uc774\ub098 \uc11c\ube44\uc2a4 \uce21\uba74\uc5d0\uc11c \ucc28\ubcc4\ud654\ub97c \uaf80\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc138 \ubc88\uc9f8 \ub2e8\uacc4\ub294 \uacbd\uc7c1\uc790\uc758 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \ubd84\uc11d\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uacbd\uc7c1\uc0ac\uac00 \uc5b4\ub5a4 \ucc44\ub110\uc744 \ud1b5\ud574 \uace0\uac1d\uc5d0\uac8c \uc811\uadfc\ud558\uace0 \uc788\ub294\uc9c0, \uc5b4\ub5a4 \uba54\uc2dc\uc9c0\ub97c \uc804\ub2ec\ud558\uace0 \uc788\ub294\uc9c0\ub97c \ud30c\uc545\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc790\uc0ac\uc758 \ub9c8\ucf00\ud305 \uc804\ub7b5\uc744 \uac1c\uc120\ud560 \uc218 \uc788\ub294 \uae30\ud68c\ub97c \ucc3e\uc744 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uacbd\uc7c1 \ubd84\uc11d\uc740 \uc9c0\uc18d\uc801\uc73c\ub85c \uc774\ub8e8\uc5b4\uc838\uc57c \ud558\uba70, \uc2dc\uc7a5 \ud658\uacbd\uc774\ub098 \uacbd\uc7c1\uc790\uc758 \ubcc0\ud654\uc5d0 \ub530\ub77c \uc804\ub7b5\uc744 \uc870\uc815\ud574\uc57c \ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \ubcc0\ud654\ud558\ub294 \uc2dc\uc7a5\uc5d0\uc11c \uacbd\uc7c1\ub825\uc744 \uc720\uc9c0\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uacb0\ub860\uc801\uc73c\ub85c, \uacbd\uc7c1 \ubd84\uc11d\uc740 \uae30\uc5c5\uc774 \uc131\uacf5\ud558\uae30 \uc704\ud574 \ud544\uc218\uc801\uc778 \uacfc\uc815\uc774\uba70, \uc774\ub97c \ud1b5\ud574 \ud6a8\uacfc\uc801\uc778 \uc804\ub7b5\uc744 \uc138\uc6b8 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"7-%eb%8d%b0%ec%9d%b4%ed%84%b0-%ec%8b%9c%ea%b0%81%ed%99%94%ec%99%80-%eb%b3%b4%ea%b3%a0%ec%84%9c-%ec%9e%91%ec%84%b1-TYEfVhgkjQ\">7. \ub370\uc774\ud130 \uc2dc\uac01\ud654\uc640 \ubcf4\uace0\uc11c \uc791\uc131<\/h2>\n<p>\ub370\uc774\ud130 \uc2dc\uac01\ud654(Data Visualization)\ub294 \ubcf5\uc7a1\ud55c \ub370\uc774\ud130\ub97c \uadf8\ub798\ud504\ub098 \ucc28\ud2b8\ub85c \ud45c\ud604\ud558\uc5ec \uc27d\uac8c \uc774\ud574\ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc640\uc8fc\ub294 \uacfc\uc815\uc785\ub2c8\ub2e4. \uc774\ub294 \ub370\uc774\ud130 \ubd84\uc11d \uacb0\uacfc\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \uc804\ub2ec\ud558\ub294 \ub370 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud569\ub2c8\ub2e4.<\/p>\n<p>\ub370\uc774\ud130 \uc2dc\uac01\ud654\uc758 \uccab \ubc88\uc9f8 \ub2e8\uacc4\ub294 \uc801\uc808\ud55c \uc2dc\uac01\ud654 \ub3c4\uad6c\ub97c \uc120\ud0dd\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \ub2e4\uc591\ud55c \uc2dc\uac01\ud654 \ub3c4\uad6c\uac00 \uc788\uc73c\uba70, \uac01 \ub3c4\uad6c\ub294 \ud2b9\uc815\ud55c \ubaa9\uc801\uc5d0 \ub9de\uac8c \uc124\uacc4\ub418\uc5b4 \uc788\uc2b5\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, Tableau\ub098 Power BI\uc640 \uac19\uc740 \ub3c4\uad6c\ub294 \ub300\ub7c9\uc758 \ub370\uc774\ud130\ub97c \uc2dc\uac01\uc801\uc73c\ub85c \ud45c\ud604\ud558\ub294 \ub370 \uc720\uc6a9\ud569\ub2c8\ub2e4.<\/p>\n<p>\ub450 \ubc88\uc9f8 \ub2e8\uacc4\ub294 \ub370\uc774\ud130\ub97c \uc2dc\uac01\uc801\uc73c\ub85c \ud45c\ud604\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \uc774 \uacfc\uc815\uc5d0\uc11c\ub294 \uc801\uc808\ud55c \ucc28\ud2b8 \uc720\ud615\uc744 \uc120\ud0dd\ud574\uc57c \ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc2dc\uac04\uc5d0 \ub530\ub978 \ubcc0\ud654\ub97c \ub098\ud0c0\ub0b4\uace0 \uc2f6\ub2e4\uba74 \uc120 \uadf8\ub798\ud504(Line Graph)\ub97c \uc0ac\uc6a9\ud558\ub294 \uac83\uc774 \uc88b\uc2b5\ub2c8\ub2e4. \ubc18\uba74\uc5d0 \uce74\ud14c\uace0\ub9ac \uac04 \ube44\uad50\ub97c \uc6d0\ud55c\ub2e4\uba74 \ubc14 \ucc28\ud2b8(Bar Chart)\ub97c \uc0ac\uc6a9\ud558\ub294 \uac83\uc774 \ud6a8\uacfc\uc801\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc138 \ubc88\uc9f8 \ub2e8\uacc4\ub294 \uc2dc\uac01\ud654\ub41c \ub370\uc774\ud130\ub97c \ud574\uc11d\ud558\uace0 \ubcf4\uace0\uc11c\ub97c \uc791\uc131\ud558\ub294 \uac83\uc785\ub2c8\ub2e4. \ubcf4\uace0\uc11c\ub294 \ub370\uc774\ud130 \ubd84\uc11d \uacb0\uacfc\ub97c \uc694\uc57d\ud558\uace0 \uc8fc\uc694 \uc778\uc0ac\uc774\ud2b8\ub97c \uc804\ub2ec\ud558\ub294 \ubb38\uc11c\ub85c, \uc774\ud574\ud558\uae30 \uc27d\uac8c \uc791\uc131\ud574\uc57c \ud569\ub2c8\ub2e4. \ubcf4\uace0\uc11c\uc5d0\ub294 \uadf8\ub798\ud504\uc640 \ucc28\ud2b8\ub97c \ud3ec\ud568\ud558\uc5ec \uc2dc\uac01\uc801\uc73c\ub85c \uc815\ubcf4\ub97c \uc804\ub2ec\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4.<\/p>\n<p>\ub370\uc774\ud130 \uc2dc\uac01\ud654\uc640 \ubcf4\uace0\uc11c\ub294 \uc758\uc0ac\uacb0\uc815 \uacfc\uc815\uc5d0\uc11c \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud558\uba70, \ud300\uc6d0\ub4e4\uacfc \uc815\ubcf4\ub97c \uacf5\uc720\ud558\uace0 \ud611\uc5c5\ud558\ub294 \ub370 \ub3c4\uc6c0\uc774 \ub429\ub2c8\ub2e4. \ub610\ud55c, \uacbd\uc601\uc9c4\uc5d0\uac8c \uc911\uc694\ud55c \uc778\uc0ac\uc774\ud2b8\ub97c \uc804\ub2ec\ud558\uc5ec \uc804\ub7b5\uc801 \uacb0\uc815\uc744 \ub0b4\ub9ac\ub294 \ub370 \uae30\uc5ec\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uacb0\ub860\uc801\uc73c\ub85c, \ub370\uc774\ud130 \uc2dc\uac01\ud654\uc640 \ubcf4\uace0\uc11c \uc791\uc131\uc740 \ub370\uc774\ud130 \ubd84\uc11d \uacb0\uacfc\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \uc804\ub2ec\ud558\uae30 \uc704\ud55c \ud544\uc218\uc801\uc778 \uacfc\uc815\uc774\uba70, \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \ubcf4\ub2e4 \ub098\uc740 \uc758\uc0ac\uacb0\uc815\uc744 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<h2 id=\"8-%ec%b5%9c%ec%8b%a0-%ed%8a%b8%eb%a0%8c%eb%93%9c%ec%99%80-%eb%af%b8%eb%9e%98-%ec%a0%84%eb%a7%9d-TYEfVhgkjQ\">8. \ucd5c\uc2e0 \ud2b8\ub80c\ub4dc\uc640 \ubbf8\ub798 \uc804\ub9dd<\/h2>\n<p>\uc2dc\uc7a5 \ubd84\uc11d\uacfc \uc608\uce21 \ubd84\uc57c\uc5d0\uc11c\ub294 \ucd5c\uc2e0 \ud2b8\ub80c\ub4dc\uc640 \uae30\uc220 \ubc1c\uc804\uc774 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ucd5c\uadfc \uba87 \ub144\uac04 \uc778\uacf5\uc9c0\ub2a5(AI)\uacfc \uba38\uc2e0\ub7ec\ub2dd \uae30\uc220\uc774 \ubc1c\uc804\ud558\uba74\uc11c \ub370\uc774\ud130 \ubd84\uc11d\uc758 \uc815\ud655\uc131\uacfc \ud6a8\uc728\uc131\uc774 \ud06c\uac8c \ud5a5\uc0c1\ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>AI\uc640 \uba38\uc2e0\ub7ec\ub2dd \uae30\uc220\uc740 \ub300\ub7c9\uc758 \ub370\uc774\ud130\ub97c \uc2e0\uc18d\ud558\uac8c \ucc98\ub9ac\ud558\uace0 \ud328\ud134\uc744 \uc778\uc2dd\ud558\ub294 \ub370 \uc720\uc6a9\ud569\ub2c8\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uace0\uac1d \ud589\ub3d9 \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud558\uc5ec \uac1c\uc778 \ub9de\ucda4\ud615 \ucd94\ucc9c \uc2dc\uc2a4\ud15c\uc744 \uad6c\ucd95\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \uace0\uac1d \ub9cc\uc871\ub3c4\ub97c \ub192\uc774\uace0 \uc7ac\uad6c\ub9e4\uc728\uc744 \uc99d\uac00\uc2dc\ud0a4\ub294 \ub370 \uae30\uc5ec\ud569\ub2c8\ub2e4.<\/p>\n<p>\ub610\ud55c, \ube45\ub370\uc774\ud130 \uae30\uc220\uc758 \ubc1c\uc804\uc73c\ub85c \uc778\ud574 \uae30\uc5c5\uc740 \ub354\uc6b1 \ub2e4\uc591\ud55c \ub370\uc774\ud130\ub97c \ud65c\uc6a9\ud560 \uc218 \uc788\uac8c \ub418\uc5c8\uc2b5\ub2c8\ub2e4. \uc18c\uc15c \ubbf8\ub514\uc5b4 \ub370\uc774\ud130, IoT(Internet of Things) \ub370\uc774\ud130 \ub4f1 \ub2e4\uc591\ud55c \ucd9c\ucc98\uc5d0\uc11c \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud568\uc73c\ub85c\uc368 \ubcf4\ub2e4 \uc815\ud655\ud55c \uc2dc\uc7a5 \uc608\uce21\uc774 \uac00\ub2a5\ud574\uc84c\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ubbf8\ub798\uc5d0\ub294 \ub370\uc774\ud130 \ubd84\uc11d \ubd84\uc57c\uc5d0\uc11c \uc790\ub3d9\ud654\uc640 \uc2e4\uc2dc\uac04 \ubd84\uc11d\uc774 \ub354\uc6b1 \uc911\uc694\ud574\uc9c8 \uac83\uc73c\ub85c \uc608\uc0c1\ub429\ub2c8\ub2e4. \uae30\uc5c5\ub4e4\uc740 \uc2e4\uc2dc\uac04\uc73c\ub85c \ub370\uc774\ud130\ub97c \ubd84\uc11d\ud558\uace0 \uc989\uac01\uc801\uc778 \uc758\uc0ac\uacb0\uc815\uc744 \ub0b4\ub9b4 \uc218 \uc788\ub294 \uc2dc\uc2a4\ud15c\uc744 \uad6c\ucd95\ud574\uc57c \ud560 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<p>\uacb0\ub860\uc801\uc73c\ub85c, \uc2dc\uc7a5 \ubd84\uc11d\uacfc \uc608\uce21 \ubd84\uc57c\uc5d0\uc11c\ub294 \ucd5c\uc2e0 \uae30\uc220\uacfc \ud2b8\ub80c\ub4dc\ub97c \ubc18\uc601\ud558\uc5ec \uc9c0\uc18d\uc801\uc73c\ub85c \ubc1c\uc804\ud574\uc57c \ud558\uba70, \uc774\ub97c \ud1b5\ud574 \uae30\uc5c5\uc740 \ubcc0\ud654\ud558\ub294 \uc2dc\uc7a5 \ud658\uacbd\uc5d0 \ud6a8\uacfc\uc801\uc73c\ub85c \ub300\uc751\ud560 \uc218 \uc788\uc744 \uac83\uc785\ub2c8\ub2e4.<\/p>\n<h2 id=\"%ea%b2%b0%eb%a1%a0-TYEfVhgkjQ\">\uacb0\ub860<\/h2>\n<p>\uc2dc\uc7a5 \ubd84\uc11d\uacfc \uc608\uce21\uc744 \uc704\ud55c \ub370\uc774\ud130 \ud65c\uc6a9\ubc95\uc5d0 \ub300\ud574 \uc0b4\ud3b4\ubcf4\uc558\uc2b5\ub2c8\ub2e4. \ub370\uc774\ud130 \uc218\uc9d1\ubd80\ud130 \uc2dc\uc791\ud558\uc5ec \ubd84\uc11d \uae30\ubc95, \uc608\uce21 \ubaa8\ub378\ub9c1, \ub370\uc774\ud130 \uae30\ubc18 \uc758\uc0ac\uacb0\uc815 \ub4f1 \ub2e4\uc591\ud55c \uce21\uba74\uc5d0\uc11c \ub370\uc774\ud130 \ud65c\uc6a9\uc758 \uc911\uc694\uc131\uc744 \uac15\uc870\ud588\uc2b5\ub2c8\ub2e4. \ub610\ud55c, \uc2dc\uc7a5 \uc138\ubd84\ud654\uc640 \ud0c0\uac9f\ud305, \uacbd\uc7c1 \ubd84\uc11d, \ub370\uc774\ud130 \uc2dc\uac01\ud654 \ubc0f \ucd5c\uc2e0 \ud2b8\ub80c\ub4dc\uae4c\uc9c0 \ud3ed\ub113\uac8c \ub2e4\ub8e8\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud604\ub300 \ube44\uc988\ub2c8\uc2a4 \ud658\uacbd\uc5d0\uc11c \ub370\uc774\ud130\ub294 \uae30\uc5c5\uc758 \uc131\uacf5\uc5d0 \ud544\uc218\uc801\uc778 \uc694\uc18c\uc774\uba70, \uc774\ub97c \ud6a8\uacfc\uc801\uc73c\ub85c \ud65c\uc6a9\ud558\ub294 \uac83\uc774 \uc911\uc694\ud569\ub2c8\ub2e4. \uae30\uc5c5\ub4e4\uc740 \uc9c0\uc18d\uc801\uc73c\ub85c \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud558\uace0 \ubd84\uc11d\ud558\uc5ec \uc2dc\uc7a5\uc758 \ubcc0\ud654\ub97c \ud30c\uc545\ud558\uace0 \uc804\ub7b5\uc801\uc778 \uacb0\uc815\uc744 \ub0b4\ub824\uc57c \ud569\ub2c8\ub2e4.<\/p>\n<p>\uc55e\uc73c\ub85c\ub3c4 \ub370\uc774\ud130 \ud65c\uc6a9\uc758 \uc911\uc694\uc131\uc740 \ub354\uc6b1 \ucee4\uc9c8 \uac83\uc774\uba70, \uae30\uc5c5\ub4e4\uc740 \uc774\ub97c \ud1b5\ud574 \uacbd\uc7c1\ub825\uc744 \uac15\ud654\ud558\uace0 \uc9c0\uc18d \uac00\ub2a5\ud55c \uc131\uc7a5\uc744 \uc774\ub8f0 \uc218 \uc788\uc744 \uac83\uc785\ub2c8\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ubaa9\ucc28 \uc2dc\uc7a5 \ubd84\uc11d\uacfc \uc608\uce21\uc744 \uc704\ud55c \ub370\uc774\ud130 \ud65c\uc6a9\ubc95 1. \ub370\uc774\ud130 \uc218\uc9d1\uc758 \uc911\uc694\uc131 2. \ub370\uc774\ud130 \ubd84\uc11d \uae30\ubc95 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